€ 895 tick for a leather jacket with a brand or product name (okay: it is often Harley-Davidson, but the spectrum is wider)? Isn't that crazy? That you pay a lot of money to be allowed to advertise something for which you have already paid a lot of money. If you are a 'pretender' or 'wannabee' designer clothing wearer, then it is really sad. Then you should be paid for the advertisement.
Typically, text on clothing is professional or (wanted) funny
Take a look on the Internet. It is therefore unlikely that a trend-sensitive Randstad citizen will proudly hoist himself in a corporate shirt with the NL Post logo. NL Post pays its delivery staff something of € 7 per hour or so. So the chance that you see a mail delivery person in a € 895 jacket will also be limited.
And what about advertising on vehicles?
Advertising on vehicles was once basic marketing. The baker de Bruin's Ford Transit said: “Bakker de Bruin bakes them brown. (Also for your white bread) ". Cars were carriers of current, promotional information. Information on classics is therefore 'up-to-date'. But there are still business opportunities: After all, it could be a classic Chevrolet station wagon with the text: "Vernons Smartphone Shop". After all, attention is drawn to the core activity of the shop in a hipster-worthy way. Smart! But a car with the advertisement for a long-gone brand or company? For that you have to have a very big frame of mind, be very nostalgic or just not have such a good taste.
In terms of 'not so good taste' it is a cautious trend to provide ex USA pick ups and station wagons with an instant old and worn-looking paint layer plus lettering. On the plus side: such an instant patina treatment is cheaper than seriously repainting a classic. But somehow there are people who pay for it and you can come and ride it at your favorite beach club or gym, kewl! In that case, don't forget to glue your tattoos and brush your beard.
Survivors from the utility corner are rare
After a long and heavy life, the cars usually end up in blast furnaces or (if it is outside the Netherlands) somewhere in the back of a yard. 'Real' lettered classic utility vehicles that are in the trade are usually purchased by the trader for reasons of feeling. He is an entrepreneur. He understands the idea. And as a classic enthusiast, nostalgia is of course no stranger to him.
In the beginning he is happy and proud. That there is significantly less demand on the buyers' side for such endearing time machines? They notice this after purchase. Lettered cars tend to stay with their owners. When his purchase gradually disappears back into his showroom, he consoles himself: “Then I'll keep it nice for myself. Because he is very nice! ”Fortunately, there is always a like-minded soul who makes the purchase of his life in such a way.
They also have that happy feeling with the mildly smiling time dreamers who consciously drive 'with advertising'. That advertisement is of course painted, not stuck. And that you receive nasty comments from a derailed LinksMensch because of the absolute authenticity of the painting? Oh well: driving in an old car is no good for those orphaned plugs.
Oh yes: The Autotron van is at Venema in Drempt
“And that you get a vicious comment from a derailed Left Man because of the utter authenticity of the painting? Anyway, driving an old car is no good for those orphaned pluggers. ” Apart from the fact that the paragraph has little logic, the whole anti-electro / anti-links component is dragged into this otherwise quite nice story. As if you have to when you write for a classic magazine. Let it rest. Let everyone have their own. With or without plug. With or without pasted or painted letters ...
Thanks for the compliment and the addition. There is also mild resentment in my post. But then there could also be some leniency from the other side. Because you will surely fall loose when a mid-thirties star stops her child near your motorcycle and the child explains “That gentleman has an old motorcycle. That is very dirty and dangerous ”. And I don't think we need to talk about electric driving. The generally accepted opinion within circles that have studied for it is that it will not be. So your closing sentence is a learning moment. ZEN rules!