Porsche big winner in National Classic Research 2017

Recently we investigated how involved importers and manufacturers are in the classic world. Which brands care about their classics and which do not? One brand stood out head and shoulders above in the National Classic Research 2017: Porsche.

Various international studies show that classics are big business. According to a British study by the Federation of British Historic Vehicle Clubs that the classic industry there contributes 5,5 billion pounds to the economy. In their own country, research from the FEHAC showed that classic owners spend an average of 3.800 a year on their cars. Yet we had the idea that many manufacturers and importers still regard classics as a hobby practiced by shabby types in sheds. That is why we decided to investigate it; the start of the National Classic Research 2017.

Voice of classic owners

The National Classic Research 2017 has been carried out in collaboration with many classic owners. They were given the opportunity to let them know, for example, how the spare parts supply for classics is for their brand, but also to give their opinion on the involvement of importer and manufacturer in the classic world. In addition, the editors asked importers questions.

Different results

It is striking how far the results differ. It goes without saying that recognized enthusiast brands such as Porsche and Ferrari score higher in this area than Nissan or Hyundai. However, you might expect competing brands to try to compete with each other in this area as well. Then it is surprising that Subaru, for example, scores much higher than the other Japanese brands, but also that brands like Alfa Romeo and Maserati, who also have a glorious past, cannot stand in the shadow of Porsche. It is also striking that the Big Three are the Big Two in the classic field: Audi does not come close to those other German premium brands, Mercedes and BMW.

The winners

Brand Figure
1 Porsche 9,0
2 Mercedes-Benz 8,7
3 Bentley 8,0
4 Ferrari 7,5
5 BMW 7,3
6 Subaru
Land Rover
9 MINI 6,8
10 Renault 6,7


The losers

Brand Figure
30 Nissan 3,8
31 Ford 3,4
32 Hyundai 2,5
33 Mitsubishi 2,3
34 Honda 2,0



Logically, Porsche is thrilled with this result. "We are very happy with the outcome of the National Classic Research 2017," says Jasper Koek from Porsche importer Pon. 'It is a nice confirmation that our efforts for owners of classic Porsches are bearing fruit. This is clearly reflected in the success of the Porsche Classic centers in the Netherlands. No history without history. "

The response is also delighted at Subaru, which ended surprisingly high. Spokesperson Dick Braakhekke: 'We are happy with the sixth place among the 34 brands and Subaru is the first' volume 'or' non-premium brand 'in the list. Obviously, people don't just buy a car, they choose a Subaru. This partly explains the high rating. Research shows that 96 percent of Subaru's of ten years are still on the road. That is an important factor for the brand. You cannot let those customers choose reliability and longevity. That's why activities, benefits, parts and service. Also for owners of older construction years. '

Full results in February issue Auto Motor Klassiek

The full result of the National Classic Research 2017 can be read in the February issue of Auto Motor Klassiek. That is on 20 January with the subscribers and on 24 January in the store. In addition, we will pay attention to the individual brands on

Forgot to respond?

Did you miss the investigation or did you forget to respond? We intend to make a recurring investigation, so keep us informed. We will conduct the research again in the autumn of 2017.




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Now on newsstands

View the nearly forty-page preview at this link or a click on the cover.

The December issue, containing:

  • Alfa Romeo Giulia 1300 Super
    Erik van Putten explores the timeless charm of the Alfa Romeo Giulia 1300 Super, with images of Bart Spijker and himself. The story delves into the world of Alfaenthusiast Koen de Groot, whose family is deeply rooted in the Alfa Romeo culture. Koens' special relationship with his Giulia, a car he has cherished for years and which will soon receive an impressive upgrade, is highlighted. The Giulia symbolizes car love and heritage, a passion enriched by Koen's father Frans, a Alfa Romeo expert and enthusiast.
  • Double Used Type Designations
    Peter Ecury unravels fascinating stories from the automotive world in the 32nd episode of his series on double-used type designations. This edition provides an update on the rumors surrounding Peugeot and Porsche and delves into the history of the type designation '142', used by brands such as Volvo and Austin. Ecury also discusses the evolution of the term 'GT' and the controversial use of the letters 'SS' in car names after WWII, with examples such as the Chevrolet Impala SS and the Alfa Romeo Giulietta SS.
  • Ducati 750GT, 860GT and 900GTS
    Hans Smid highlights the Ducati round carts, produced from 1972 to 1974, which combine minimalist beauty with unique technology. This article describes Ducati's drive for innovation and the creation of these models, highlights the challenges and costs of collecting them, and shows Ducati's journey from near ruin to iconic status.
  • Horex Imperator
    Marina Block tells the story of the Horex Imperator, an iconic motorcycle from the 50s, known for its sportiness and advanced technology. Despite the closure of the factories, Horex remained known, partly due to the cartoon character Werner and recent reissues. The Imperator, with its innovative parallel twin and overhead camshaft, inspired later designs and has been praised for its quality and design, despite limited sales success.
  • ClassicPost
    Readers of Auto Motor Klassiek share their discoveries and experiences. Eddy Joustra discovers a Peugeot 203 pickup in Heerenveen, while Robert Reessink photographs a unique Moto Guzzi moped in Italy. Stories range from Chris van Haarlem's Scottish scooter adventures to Bram Drooger's discovery of a Rolls-Royce Corniche and two FIAT 850s. Ben de Man finds a special Chevrolet Step-Van in the Netherlands, and readers share corrections and additions to previously published articles.
  • Nissan Silvia 1.8 Turbo
    Aart van der Haagen reveals the history of a rare Nissan Silvia 1.8 Turbo, originally registered as a commercial vehicle. The first owner transformed the car into a family-friendly vehicle, and Jan Manenschijn now cherishes this unrestored gem with only 67.000 kilometers on the odometer.
  • Peugeot 205 collection Team VCC Twente
    Aart van der Haagen highlights Team VCC Twente's collecting passion for Peugeot 205 models. Brothers Peter and Niek Olde Veldhuis collected unique examples such as the GTI and CTI, and even a rare 1.9 GTI Dimma. Their collection shows the transformation of a once ordinary model into a special classic.
  • Volvo and Classic Cars
    Alain Pondman from Volvo Lotte speaks about the true value of classic cars. He criticizes the trend of cheap, poorly maintained classics on Marktplaats, emphasizes the importance of making memories with vintage cars, and advises buyers to invest in quality and durability.
  • Volkswagen Beetle 1955 - Second life
    Max de Krijger tells the story of Hendrik Jan Hofman, a passionate Kever restorer. Hofman brought a badly damaged 1955 Beetle back to life with a dedication to perfection and detail. This green Beetle, complete with handmade high chair and open roof, reflects his craftsmanship. Hofman is now considering selling the Beetle to focus on a new project.
  • ClassicPost
    In the KlassiekerPost section of Auto Motor Klassiek enthusiastic readers share their unique finds and personal experiences. Eddy Joustra comes across a rare Peugeot 203 pickup in Heerenveen. Robert Reessink captures a unique Moto Guzzi moped on camera in Italy. Chris van Haarlem shares his Scottish scooter adventures, including an unexpected encounter with an Austin A30 on the Isle of Skye. Bram Drooger spots an elegant Rolls-Royce Corniche and two FIAT 850s. Ben de Man discovers a special Chevrolet Step-Van in the Netherlands. This section illustrates the diversity and deep-rooted passion of classic car and motorcycle enthusiasts, with stories ranging from local discoveries to international treasures. In addition, readers provide valuable corrections and additions to previously published articles, such as PBTM Matthijssen's input on the Ardie/Dürkopp Dianette, which contributes to the rich and versatile content of the magazine.
  • Once again almost twenty pages of short messages about everything that has to do with classics
  • And of course our section 'Classics' where you can shop around in search of your next classic.

The perfect reading material for an evening or more of undisturbed dreaming. It is now in stores. A subscription is of course better, because then you will no longer miss a number and you are also much cheaper. Not bad in these expensive times.

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