For fans of the 240 series a strange idea. But in 1933, Volvo wanted to figure out how the audience was compared to a very streamlined car. And so the 'Venus Bilo' was born. The first 'concept car' in the world.
Gustaf LM Ericsson made the design and the bodywork factory Gustaf Nordbergs Vagnfabrik AB was allowed to make the world's first 'concept car'. Based on a Volvo PV655 chassis…
The Swedes were not just about the streamline., The panels were very easy to replace, the bottom was almost dustproof. The luggage went in 9 specially designed suitcases, there was also storage space in the fenders.
sometime in the fifties, the car, converted into a pick-up, was still seen at a Danish scrap yard.